Description: BRIZ company is operating on the market for 25 years. Company is an exclusive representative of many large factories in Belarus and Baltics.
Company has largest branch of private drugstores in Belorussia (200 drugstores). Company manufactures different medicines according to the issued licenses.
Main markets for the company are Baltics' and Belarus and as next market for supply is planed to be Scandinavia. Main clients of the company are companies that retail medical supplies.
The main task for the developers was to take into account specifics of the company clients', to create logo that attracts attention of phrmaceutical companies, but not individual buyers.
Brand book and corporate style manual.
Logo and corporate identity for pharmaceutical company BRIZ
Added to portfolio: 01 Mar 2017
Task: to develop contemporary logo and corporate identity for pharmaceutical company maintaining consistency.
Company was founded by two sailors. That is why its name is BRIZ (breeze). Associations: sea, wind, sail, waves. Color: blue, color of waves…
"Mostly our clients and partners are with us for a long time and they have formed already associative array with our logo and company."
"We want to become up-to-date but our traditions should stay."
"Our audience favours modern solutions. Still solutions shouldn't be too difficult or too daring.
"One do not have to put too many meanings in a symbol it is not common for the pharmacy field."
About client: BRIZ is a company that operates on the market of phermaceuticals' for 25 years.